Top Brew #3: The Strawberry Blonde Blend

In episode #3 of the Top Brew podcast, Eric Rauch and I review the state of coffee bean descriptions and cupping notes. What exactly does it mean when they say there’s ‘hints of tropical exoticness,’ ‘chocolate undertones,’ or ‘smooth silkiness?’ Then we discussed the state of coffee bean color profiles: where they are today due to the influence of Starbucks and other coffee cafés? If Starbucks says it’s a blonde roast, then it’s more like a brunette.…


Joe Darnell

Joe is a UI and graphic designer with prior experience as the creative director for three media-based businesses. Joe’s passionate about web design and graphic design with about 15 years of experience in the media industry. Additionally, Joe is the host of the Top Brew and Techtonic podasts, both featured on iTunes.